Tobacco Industry BRAINWASHED the World! Genius Marketing Strategy Explained - FutureIQ

The case study of how the Tobacco industry made the world think cigarettes and other nicotine products are good is one of the most fascinating aspects of marketing in the last century. We dive a little deeper into the genius and evil marketing tactics introduced by the tobacco industry that we still see in some form or the other everywhere. Understand the correlation between smoking and lung cancer, how tobacco companies fought the initial criticism, why doctors were recommending cigarettes even after the evidence was against that, and more in this episode. Hope you enjoyed FutureIQ by Navin Kabra and Shrikant Joshi. Do hit us up on Twitter: @ngkabra http://twitter.com/ngkabra @shrikant https://twitter.com/shrikant Listen it on the podcast provider of your choice: https://tapthe.link/FutureIQRSS Watch other episodes of The FutureIQ podcast: https://www.youtube.com/playlist?list=PLAppTB0r5_TaYueZ0adD42Wiw5X-wTE4v More videos for you: Diamonds are a scam: https://youtu.be/EjJ4GmcgukU Politics makes you dumb: https://youtu.be/q3iroqvt8Vo More resources for you: A frank statement: https://web.archive.org/web/20090215235721/http://www.tobacco.org/Documents/dd/ddfrankstatement.html Chapters: 00:00 Introduction 00:40 Smoking & lung cancer 02:00 Correlation is not causation 03:44 How tobacco companies fought back? 07:50 Hypocrisy of tobacco companies 09:47 Governments vs cigarette companies 10:15 Why doctors supported it? 12:35 Why does it matter now? 13:05 Techniques used by Tobacco companies 15:59 FUD #futureiq #marketingstrategy #tobacco